Business Initiatives
Verizon not only uses IT systems to control costs, inventory, infrastructure, collaboration and integration, but they also offer their custom IT systems to their customers in the business and corporate branches. Verizon is known to partner with companies that offer IT management systems such as vmware, Accenture, McAfee, Cisco, EMC 2, Juniper Networks, Polycom, Tandberg and Akamai (Akamai provides fast access to all applications for all types of IT systems below).
The business initiatives IT systems used and offered are:
For Supply-chain Management:
Verizon has custom supply chain managed software to control supply, costs, inventory, daily sales functions and administration and provide backup and networking between suppliers and buyers. Verizon recently partnered with GXS to add to its IT system’s efficiency. GXS is considered, “One of the world’s largest high-performance integration services platforms that allow you to integrate with trading partners around the world, no matter their size, location, language, or technical capabilities.”(Verizon.com). In other words, the GXS system enables clear communication and tracking of a product or service from the originator to the end customer.
For Customer Relations Management:
Juniper Networks and Verizon partnered to provide a fast networking system that allows faster access to provide solutions for customer service. Verizon also partnered with McAfee security software to protect the company’s and the customer’s information from going out and any harmful applications from going into their systems. Verizon is able to securely store customer information and activities for marketing, analysis, and sales.
For E-Collaboration:
Verizon partnered with Cisco and Polycom to improve communication and collaboration systems. This allows the company to share information easily between departments and even with their customers anytime and anywhere. Also for E-collaboration management, Tandberg was incorporated to provide video and mobile conference products and services.
For Enterprise Resource Management:
Verizon partnered with Accenture’s SAP application management service to bring software for supply chain, customer, and e-collaboration management together. "This new service is about one thing - easing our customers' IT management load so they can get the best bang for their SAP application buck," commented Joe Crawford, executive director - IT solutions, Verizon. "Our decade-plus track record managing and hosting Web-based applications and delivering IT and security consulting services to multinationals makes this a natural evolution for us." VMWare also partnered with Verizon to provide management systems that control resources, costs, and savings for the company.
Top-Line Initiative
Verizon's focus goes in hand with the top-line iniative because of constant revenue increase by creating new products (FiOs packages, Webex PC Now, internet and back up security), targeting new customer segments (multicultural channels, and customer support diversity), and offering more services in the areas of communication for residential, business, corporate, and government (homeland security). Verizon is taking hold of all areas of communication and creating products and services that will attract customers and increase profits.
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